- Managing digital delivery
- Defining requirements
- Product development
Boosting engagement and visibility for a leading commercial property management consultant
Results
New website
Enhanced the online presence and offer with a contemporary, fresh new website that’s optimised for search engines.
A platform for business growth
Showcased the team behind the brand and the tenants they work with to increase profile and new customer engagement.
Enhanced user experience
Users can now easily search, browse and enquire about units, improving the numbers of enquiries and sales.
Improved operational efficiency
Allowed more efficient office processes to be developed and a better way of communicating with potential customers
Objectives
To develop a fresh new look and website that increases the company profile, efficiency, commercial engagement and growth potential of Prince Warnes Ltd, a commercial property management company managing units across multiple locations in the West Midlands.
Better showcase their range of industrial units
Allow users to view buildings’ portfolios
Facilitate enquiries about units through different channels
Celebrate their values, ethos and team
Appeal to other commercial landlords
Solutions
After conducting two comprehensive workshops with the Prince Warnes team, we thoroughly understood their requirements and target audiences. Collaborating with Ryan Dean-Corke from Design by Glass, we developed the new site on WordPress, covering both frontend design and backend solutions.
New brand and business profile
Developed a new brand, with a new logo and colour palette and created pages to promote the business, including features on the team.
An effective new website that can be found
Employed on-page SEO strategies using the Yoast plugin to ensure all pages are optimised for search engines. This was supported with the development of engaging content for the site and adding Google Analytics 4 to enable site performance to be monitored.
Improved product information
Showcased the buildings with rich multimedia content and created in-depth pages for each unit, featuring several images, property details, interactive maps and a clear call-to-action.
Better search facility
Implemented a new user-friendly search feature enabling units to be found with various filters or by map location.
Easy customer contact
Integrated the Tidio Chat plugin to provide a chatbot for user queries as well as multiple customer contact points throughout the site.
New site
Inspiring and exciting new website