• Defining requirments
  • Managing digital delivery
  • Content production

Enabling Entec Si to better promote their staff and improve user experience

Macbook displaying Entec Si website refresh

Results

Illustration of a person.

A stronger reflection of Entec Si’s people-first ethos

Refreshed staff profiles bring personality, depth and authenticity to the website. Richer content and expanded imagery further humanise the brand and provide a more rounded picture of each consultant.

Illustration of a paper aeroplane.

A more dynamic homepage

Rolling profile imagery now ensures each of the five business areas are represented by a different team member upon every visit. This keeps the homepage fresh and reinforces the breadth of expertise across the organisation.

Illustration of a map.

Improved navigation and usability

Updates to the menu structure and filter functionality make it easier for users to explore content. News and Knowledge Hub pages now automatically update as filters are selected, creating a smoother and more intuitive experience.

Illustration of a smartphone.

A modernised digital presence

The design refinements enhance the overall look and feel of the site, supporting Entec Si’s position at the forefront of business change.

Objectives

We have managed Entec Si’s website and socials since 2017. Having refreshed the whole site and branding in 2022, we worked closely with developers 18a Productions and the Entec Si team to enhance a number of elements of their site, in particular the staff profiles. Key objectives were to:

Strengthen Entec Si’s people-centred digital approach, aligning with their ethos of placing consultants at the heart of programme and project delivery

Differentiate Entec Si from other business change organisations through a more human and authentic online presence

Provide greater transparency and insight into staff, supporting trust-building in a relationship-driven industry

Reinforce the importance of people in business change, where strong relationships are critical to success

Manage the end-to-end project scope and delivery, including the design and development delivered in partnership with 18a Productions

Solutions

Enhanced staff profiles

We refreshed and expanded 16 staff profile pages to include:

  • More detailed professional experience, including skills, career highlights and an explanation of their role
  • “What I love about my job” insights
  • A light-touch Q&A section, including questions such as ‘five dream dinner guests’, ‘last supper choice’ and ‘pet hate’
  • Additional photography, including images taken outside of work

We worked closely with Entec Si to write each profile, gather imagery and upload content.

iphone displaying Entec Si website refresh

Rolling homepage profile imagery

We reworked the homepage business area links so that each is represented by a different team member on every visit, replacing the previous static imagery. This subtle technical enhancement adds movement, variety and broader team visibility.

Navigation and filter improvements

The main menu layout was restructured to improve clarity. Similarly, we also updated News and Knowledge Hub filters so content automatically refreshes based on user selections, removing unnecessary clicks and streamlining the browsing experience.

Read more

Learn more about the website we developed for Entec Si.